BUS 462
Marketing Research
Section: 002

Course Description

The use, collection, organization and analysis of information pertinent to marketing decisions. Use of qualitative and quantitative data in the solution of specific marketing problems.

Spring 2024

Instructors

Meeting Patterns

Classes Start:
January 8, 2024
Classes End:
April 23, 2024
Location:
01140 Nelson Hall
Class Days:
T H
Class Start Time:
3:00pm
Class End Time:
4:15pm

Class Type:
Lecture
Credits:
3.00
Restrictions:
Prerequisite: BUS 360 and (BUS/ST 350, or ST 312, or ST 370, or ST 372) Restriction: Poole College Majors

Tools