Course Description
Introduction to theories and principles in fashion and textiles retailing and supply chain management including: the framework of textile retailing, textile retail strategies, textile supply chains and investigation of the strategic planning process. Emphasis placed on conducting an environmental scan, identifying and targeting the consumer, analyzing the trade area, site selection and textile product merchandise planning.
DE Program
BS Textiles Off-Campus Programs
SUM1 5W 2021
Instructors
Classes Start:
May 19, 2021
Classes End:
June 23, 2021
Distance Education:
Yes
Class Type:
Lecture
Credits:
3.00
Delivery Method:
Internet
Restrictions:
Prerequisite: FTM 217