BUS 462
Marketing Research
Section: 601

Course Description

The use, collection, organization and analysis of information pertinent to marketing decisions. Use of qualitative and quantitative data in the solution of specific marketing problems.

Summer I 5W 2025

Instructors

Meeting Patterns

Classes Start:
May 14, 2025
Classes End:
June 17, 2025
Distance Education:
Yes
Class Days:
[TBA]

Class Type:
Lecture
Credits:
3.00
Restrictions:
Prerequisite: BUS 360 and (BUS/ST 350, or ST 312, or ST 370, or ST 372) Restriction: Poole College Majors