Course Description
Introduction of concepts and theories related to consumer behavior. Analysis of apparel and textile consumers and their decision making processes as well as internal and external influencing factors. Application of consumer behavior models to investigate consumer behaviors pertaining to textile and apparel products through individualized research projects.
Fall 2024
Instructors
Meeting Patterns
Classes Start:
August 19, 2024
Classes End:
December 3, 2024
Location:
02117 Textiles Complex
Class Days:
T H
Class Start Time:
11:45am
Class End Time:
1:00pm
Class Type:
Lecture
Credits:
3.00
Restrictions:
Prerequisite: Graduate Standing
